Healthcare.gov vs. Florida Health Choices

Almost one year ago, I wrote a blog titled “What’s in a brand?” In it, I reviewed Florida Health Choices’ first use of the tagline “Health Insurance Marketplace,” the reason it was chosen as our official slogan, and our efforts to develop and protect the brand. A few days later, on January 30, 2015, attorneys representing Florida Health Choices formally filed an application with the U.S. Patent and Trademark Office (USPTO) (Application number 86515931). The application describes the logo as it is used by Florida Health Choices and registered with the state’s Division of Corporations, including an artistic arc over…
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Shopping for Health this Holiday Season

The holidays are fast approaching, and there’s one must-have for every shopping list: health insurance. To help you navigate the process, I’ve compiled a list of the four things you need to know when choosing and enrolling in a health plan. If you are looking for a health plan for yourself, your children, or the whole family that will start providing coverage on January 1, you have until December 15 to enroll online or over the phone. Your health plan selection is important and deserves time for consideration, so start early and don’t wait until the last day to enroll. If you don’t enroll by…
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Why I Am Thankful for My Health Insurance

Like many others, I have been making plans for the Thanksgiving holiday including travel, family, menus, football, and other fun activities. It is the time of year when I think about all that I am thankful for. This year, I am especially thankful to have been present for the birth of my first grandchild, an experience I may not have ever had without health insurance. You see, ten years ago, my health insurance covered the routine primary care, specialist office visits, and diagnostic tests that led to a rare, life-threatening diagnosis. When the prognosis came back, the doctors were not…
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Seven Tips For the Health Insurance Open Enrollment Period

If you experienced any surprises with your health insurance over the past year – for example, you discovered that your doctor wasn’t part of the network or your deductibles were too high to handle – open enrollment is your once-a-year opportunity to make a change. Even if you liked your coverage during 2015, it’s a good idea to shop because you may benefit by switching plans. I hear from Floridians every day who are daunted by the task of selecting health insurance. Florida Health Choices is here to provide consumers with effective ways to navigate open enrollment. We recommend you follow these seven simple tips for…
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Open Enrollment 101

For many Floridians, selecting a health insurance plan seems more complicated than ever. With Open Enrollment right around the corner, it’s important to be prepared. The team at Florida Health Choices has compiled useful information to help families, individuals, and licensed professionals better understand their health insurance options. What is Open Enrollment? Open enrollment is the once-a-year period when Floridians are given the opportunity to shop and enroll in health care coverage. This year’s open enrollment begins November 1, 2015, and ends January 31, 2016. If you have insurance through your employer, the open enrollment period can vary. Why Do I Need to Shop for Health…
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Affordable Care Act Not the Only Reason for Higher Premiums

The recent announcement by Florida Healthy Kids that full-pay program participants will experience a rate increase double or triple their current premiums was a devastating blow to many families across the state. According to Florida Healthy Kids, this increase will affect more than 30,000 Floridians and their children. While health care inflation has contributed significantly to these dramatic rate hikes, the premium increases for full-pay families enrolled in Florida Healthy Kids have outpaced private sector premiums by 750 percent over the past 23 years. As the founding director of the program and its former executive leader for nearly two decades, I see many factors that contributed…
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Five Things Realtors Should Know About Their Health Insurance Marketplace

As a Realtor®, you have a lot on your plate – running your business and helping your clients find their dream home or office. You might be thinking you don’t have time to navigate all of your health insurance options to find the best plan for you. That’s why Florida Health Choices has partnered with Florida Realtors® to give you access to your very own private health insurance exchange. Here are five reasons you should check it out: Federal law now requires Americans to purchase health insurance and you don’t want to get caught without it. The IRS fined 7.5 million Americans who didn’t have…
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